Marketing Services

I offer a number of services from full-blown marketing management to specialist help such as Pay Per Click, copywriting and website conversion. See the descriptions below:

Marketing Management

Looking for someone to take over your marketing? Would an experienced professional improve your results? Check out this service: Marketing Management.

Marketing Coaching

If you need someone to help with your marketing strategy and its execution, this could be the service for you. I'll be your adviser and sounding board as you improve your marketing: Coaching.

Pay Per Click marketing

PPC is an exciting and effective form of advertising that promotes your website on the search engines (particularly Google). Whether you are just selling to the Edinburgh area, the whole of Scotland, the UK or the entire planet, pay per click marketing can be a very effective and profitable way to target your services to a hungry market. For more information: PPC Management and Optimisation.

Copywriting

In business, it's not just what you say, it's how you say it.

Tests have proven that the same offer, worded differently, can bring in double or triple the response.

Whether it's a sales letter, a brochure, a flyer, emails or a website, if you're using words to bring in business, you could be doing it more profitably. Learn why: copywriting.

Website Conversion Services

Website marketing comes down a simple equation: number of visitors x income per visitor

There are many businesses that will help you get website traffic (see my Pay Per Click Services above), but I'm one of the few marketers that offers scientific and reliable ways to increase the value of your traffic by increasing your website conversion rate.

Why is it "scientific"? Find out here: Website Split Testing.

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